See what Gabe thinks.

IDEATRON see what gabe thinks. � Blog Archive

Witty, funny stuff from the best kept secret of the midwest. You should read Gabe.

NESTEA : Liquid Awesomeness™

NESTEA : Liquid Awesomeness™

Ok so a fairly entertaining site. I really don't have much analysis. It's a beverage brand building awareness with the male audience. Make it fun, make it stupid. You win.

I'm kinda pissed though that someone beat me to this concept. I've been wanting to own 'awesomeness' since I was 12. Dammit.

Razorfish Tries Out TV

Razorfish Tries Out TV

Razorfish kicks off a web promo with a 30 sec tv spot. Get used to seeing this as over the next few years, digital leading the way become more the rule than the exception.

First Impressions of the New BlackBerry App Store | Walt Mossberg | Mossblog | AllThingsD

First Impressions of the New BlackBerry App Store | Walt Mossberg | Mossblog | AllThingsD

Great analysis from Walter Mossberg on the new BlackBerry App store. It's not so much what the store looks or functions like now, but how long will it take them to improve the experience and catch up to Apple.